How To Build A Personal Brand (In The Gaming Industry) With LVLUP Dojo


If you've been following my Instagram or Snapchat stories (@nicolascole77) over the past few weeks, then you know I have been in LA working with the LVLUP Dojo team to launch my first BIG course ever: How To Build A Personal Brand (In The Gaming Industry).

To give you some background, LVLUP Dojo is an education platform teaching gamers how they can take what they love and turn it into a viable career. The reason the Dojo rings so true to me is because this was exactly what I wanted as a teenager. At 17 years old, I was in a position to become a professional gamer, I just didn't know how. I didn't understand the way sponsorships worked. I didn't know how tournament winnings were divided up. I didn't have any sense of what it would be like to compete on the big stage, or how to present myself to big companies. The only thing I knew was how to attract attention and build a Personal Brand.

Now, 10 years later, I want to go back to the industry where I started and share all the things I have learned along the way. I want to pass along the process of building a Personal Brand for yourself. I want to show people (especially talented gamers) the value of having your own audience. And most importantly, I want to walk you through how you can monetize yourself, and do what it is you love sustainably over time. 


This is the first of many courses I plan to launch over the next year, but it makes sense to launch this first one with LVLUP Dojo, especially with the recent release of Confessions of a Teenage Gamer. 

The examples I use in this course are gaming related, however the overarching ideas and lessons can be applied to any industry. This is a course intended to walk you through, step by step, how to build your own Personal Brand, how to build an audience, how to grow your social media followings, how to collaborate with other influencers, how to position yourself as a thought leader in your niche, and how to create and launch your own products as an influencer.

As a gift from me to you, feel free to purchase the course with a discount here.

Welcome to the Dojo.

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